The Commercial Bank of Ceylon was crowned ‘The Most Engaging Banking Partner of the Year’ at the Daraz Seller Summit 2020, Sri Lanka’s premier online shopping destination owned by Alibaba Group. The award was presented to the Bank for processing the most number of transactions from a single card base and for sustaining a large base of Debit and Credit Card holders in a single year.
Commercial Bank’s card promotions with Daraz and its collaboration with Ant Financials, Singapore, an affiliate of the Alibaba Group, to improve the success rates of its card transactions were attributed to the Bank achieving its target and winning the coveted award. The Bank has partnered with Daraz both on a campaign basis and with daily offers to provide instalment plans and payment discounts to online shoppers to increase engagement.
The Bank has been a part of the Alibaba ecosystem including Daraz from 2018 and is recognised as the longest partnering bank with Daraz, which is celebrating its fourth anniversary in Sri Lanka in October. The collaborative efforts of both Daraz and Commercial Bank continue to empower Sri Lanka’s digital economy, the Bank said.
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